Every orthopedic practice has different strengths, which is why your marketing plan should reflect your unique focus. We create customized strategies that showcase the services you want to grow most. Whether your priority is driving more surgical cases or expanding your patient base with conservative treatments, our approach aligns every campaign with your specific goals.
Mobile Orthopedic Ads That Convert
Discuss and review all the procedures you offer & determine which services you wish to grow.
Refine your competitive advantage and brand messaging to maximize ROI & long term brand growth.
Analyze your current & past marketing efforts, budgets and results.
Review and optimize your entire patient education process, materials & tools to maximize patient understanding.
Analyze your competitors and their marketing efforts. Identify marketing opportunities to gain market share.
Review all data and create a custom Patient Craft marketing plan that meets your budget and growth for your practice.
While Google Ads offer a promising avenue for growth, multi-service practices face challenges in effectively managing and optimizing their advertising campaigns. The complexity of Google Ads, coupled with constantly evolving algorithms and features, make it challenging for practices to achieve optimal results.
Practices turn to Patient Craft for professional, proven Google Ads management to take charge of their digital advertising efforts. Patient Craft's team of certified experts conduct a comprehensive analysis of a practice and target audience to devise a customized strategy to align with a practice’s goals, ensuring that every advertising dollar is spent efficiently.
Our dedicated Google Certified Ad experts, with over a decade of experience in elective healthcare marketing, meticulously manage budgets from $2k to $150k/month, monitoring and maximizing performance daily. We’re not here to set it and forget it; we’re here to deliver results! With a 300% better click-through rate than the national average, Patient Craft is your trusted choice for boosting your practice’s visibility.
Email marketing is an effective way to communicate, educate, and engage (or re-engage) existing patients and new or old leads with measurable results.
High quality, easy to understand, custom patient education materials are the cornerstone to building your brand & increasing your elective procedures & upgrades.
SEO let's your practice stand out when the patients you want are searching for your services.
Email marketing is an effective way to communicate, educate, and engage (or re-engage) existing patients and new or old leads with measurable results.
We create customized, award-winning, cohesive design and patient education kits. Your brand, your image, your story – NO TEMPLATES.
Our team is dedicated to building your brand and engagement on Facebook, Instagram, YouTube & TikTok.
With our insider knowledge and in-practice experience, our team of highly skilled experts will train your staff to become more effective in all areas that will take your practice to the next level and beyond.
We can create & edit professional, high quality video content that elevates your brand and keeps your audience engaged.
From patient-friendly content updates to photography that matches your audience, our design and web programming teams can keep your website up to date and fresh.
Orthopedic patients often start their search online, looking for solutions to pain, injuries or mobility issues. Our marketing strategies combine education and visibility to connect you with those patients before they choose another provider.
From explaining minimally invasive techniques to highlighting your expertise in joint replacement, we position your practice as the trusted choice.
Patient Craft provides detailed tracking and transparent reporting to help clients understand exactly how their marketing dollars are performing. From number of leads to lead conversions and ROI metrics, we deliver clear, data-driven insights that guide smarter decisions and continuous improvement.
Monthly meetings will be held with your Patient Craft Account Manager to review current projects, assess ROI and outcomes, and align marketing efforts on future goals. These check-ins ensure consistent communication, transparency, and strategic planning to keep marketing efforts on track and evolving.
Patient Craft provides detailed tracking and transparent reporting to help clients understand exactly how their marketing dollars are performing. From number of leads to lead conversions and ROI metrics, we deliver clear, data-driven insights that guide smarter decisions and continuous improvement.
Many orthopedic practices struggle with patient hesitation after the consult. That's why we help optimize your consult-to-surgery conversion rates with messaging and education that address patient concerns directly.
By building confidence and clarifying treatment benefits, we help more of your consults move forward to scheduled surgeries.
We understand the unique challenges orthopedic practices face.
Clear communication builds trust and helps patients choose surgery with confidence.
We design campaigns that align with your specialties and growth priorities.
SEO, PPC, video marketing, and patient engagement all under one roof.
Some of our most asked questions, answered simply.
Yes! We create strategies for both surgical and conservative treatment growth.